Clean Data at your fingertips
Technology allows us to collect vast amounts of data about travelers across all phases of their travel journey. When used smartly, this data is a valuable commodity. Yet most companies are not making use of this commodity. What is holding us back from harvesting the valuable data resource?
First, data is often stored in many different closed systems, making it extremely difficult to consolidate into one central source. Those that do manage to consolidate the data often simply dump it into a database or data warehouse. This, however, presents even the most skilled analysts with the next problem: the data is stored in different formats and qualities, often contains duplications, contradictions, inaccuracies, etc. With such poor quality, the output is often unusable. dailypoint™ is changing that.
in 2022 dailypoint™ Data Laundry 2.0 has been comprehensively expanded especially for real-time use* and the constantly growing amounts of data. In the past, daily data cleansing was sufficient, but for current scales, clean data should be immediately available everywhere and up-to-date.
*currently available for selected integration partners
PMS Data Migration Service
Switch your PMS without data loss.
dailypoint™ can transfer your existing PMS data to your new PMS.
dailypoint™ offers the best two-way integrations with most of the leading property management systems. If you want to switch to a different PMS, dailypoint™ can not only clean your existing guest data but also transfer your data to your new PMS. The migration service includes guest profiles and reservations. With dailypoint™, you save money and lots of hours in manual labor and avoid human errors, when switching to a new PMS. Plus, dailypoint™ can retain most of the entire guest history and statistics.
Available for: Infor HMS, Mews, OPERA Cloud, OPERA v5.5.x or higher, Oracle Suite8
Interested in some details?
Take a look at our Case Study: “Switch your PMS without data loss“.
What we learned from an analysis of hundreds of hotels
%
reduction of guest profiles through consolidation
profiles of loyal guests
%
had 2 profiles
%
had 3 profiles
%
had 4 or more profiles
analysis period: October 2018 | two hotel groups with 110 hotels in total | business and resort hotels | PMS: Opera MPE and Protel MPE | activated cleansing in PMS | 4 million guest profiles | 4.5 million stays
Structure
dailypoint™ collects data from all relevant data sources: your PMS, channel managers, emailing systems, website, and more. It pulls in this data and structures it all so that it can be processed and used.
Clean
Our fully automated cleaning method reviews all key data points, merges duplicates, corrects mistakes from human errors and ultimately creates a single profile for each one of your guests.
Push
The clean data is then pushed back to your PMS and stored in dailypoint so that all data is up-to-date across sources. Hotels then have one single source of truth for all guest data.
dailypoint™ Data Laundry
The single source of truthAddress correction for 240 countries
Standardizes/corrects spelling to corporate default
Searches for faulty data
Reviews a guest’s prefix and gender & creates a dynamic salutation
Adds a household and family-id
Appends data (geo, customer segments…)
Has phonetic matching algorithms to detect typos
De-duplicates and merges profiles
Fully automated
In about 350 unique steps dailypoint™ cleans your data in real-time and fully automatically. Get one single profile above all connected systems for guest profiles, company profiles, contacts, travel agents with the deepest insights.
Bi-directional data push (2-way push with your PMS)
Two-way interfaces with…
Ready to make use of your data?
See how it all works in a free demo.